Client Stories
Testimonials and project accounts from regional distributors who have worked with Redwood Field Consulting on warehouse and route planning.
What our clients say
We had been sending half-empty trucks to Esperance every Tuesday because nobody had questioned the run sheet in years. The network review flagged three consolidation opportunities we implemented within six weeks. Freight spend dropped, though I wish we had done the depot walk earlier — some racking changes would have saved us another pallet position.Margaret OkonkwoOperations Manager, South West Agri Supply
The team understood that our Kalgoorlie customers need Thursday delivery, not whatever day was convenient for Perth dispatch. Their route redesign kept that promise while cutting one vehicle off the roster. Straightforward report, no jargon.Daniel ReevesDirector, Reeves Industrial Parts
Priya's warehouse plan for our Geraldton depot was detailed enough that our local contractor could quote shelving changes without a second visit. Pick times improved noticeably, although we are still working through the slow-mover relocation she recommended.James WhitfordWarehouse Supervisor, Coastal Building Traders
Greg rode along on our Bunbury run and spotted a backhaul we had been ignoring for two years. The route assessment paid for itself in the first month. My only note is that the draft came a day later than promised — minor delay, good outcome.Sandra LimLogistics Coordinator, Lim's Plumbing Supplies
Project spotlight: Wheatbelt fertiliser distributor
Consolidating three delivery patterns into two without losing the Monday cutoff
Client: Mid-size fertiliser wholesaler serving 40 farm-supply stores across the Wheatbelt.
Challenge: Three overlapping delivery runs from a single Welshpool depot were duplicating trips to Merredin and Northam. Peak seeding season pushed the fleet to overtime every September.
Our work: A four-week network review including two ride-alongs during harvest prep. We mapped order density by town, modelled a hub-and-spoke handover at a Northam cross-dock, and tested the impact on Monday order cutoffs.
Outcome: The client retired one rigid truck from the weekly roster and renegotiated a line-haul contract for the Northam leg. Dispatch training sessions helped staff adjust to the new handover window. The managing director reported a 14% reduction in weekly freight kilometres in the first quarter after implementation — a figure we helped them track against the baseline we established during the review.
Opening a satellite depot without overstocking slow movers
Client: Industrial fasteners distributor expanding into the South West.
Challenge: Perth-to-Bunbury deliveries were taking 36 hours door-to-door for urgent orders. Leadership wanted a Bunbury stock point but feared duplicating the entire SKU range.
Our work: Warehouse planning consultation combined with a focused route assessment. We analysed 18 months of order lines to identify the 220 SKUs that accounted for 78% of Bunbury-region demand.
Outcome: A phased stocking plan for the new Bunbury unit, slotting layout, and a revised Perth-Bunbury line-haul schedule. Urgent orders now ship from Bunbury within four hours. The client held off on full-range duplication and saved an estimated $45,000 in initial inventory investment.